Graphic & Experiential Design
Graphic & Experiential Design
Mama J’s is marijuana grower based out of southern Washington. Below is a case study of the design process to redesign the brand, logo, and labels.
With the ever growing competition in the marijuana industry, Mama J’s needed to differentiate itself from the pack of leaf logos. Working with Julia Jueckstock (my full-time collaborator, aka, wife), we presented a variety of concepts and logos. Final logo and concept was chosen because of its flexibility to work across the full range of products.