Graphic & Experiential Design
Graphic & Experiential Design
Atlas Workbase took a new approach to the burgeoning co-working spaces popping up at the time. Instead of the local creative looking for collaborative workspace with margaritas on tap, this space was geared towards the business traveler needing a place to work or set up a meeting.
The graphic theme took inspiration from airports and air travel, to keep the language understandable for its intended client base of traveling business people, but still be playful.
Map time zone graphic on entry glass.
The signage comes off the wall for easy navigation of a new space.
Icon family.
Floor graphics as a secondary wayfinding guide.
Airport codes as room names.
Commercial Real Estate Development Association, People’s Choice Award 2017
Design Award for Design Firm: Gensler
Lead Designer: Yusuke Ito
Co-Designer: Elliot Rupe
Creative Director: Eric LeVine
Design Manager: Rachel Boler
Fabricator: Image Mill